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Ten Finalists Announced for $90 Million Global Challenge to BoldlyAddress Systemic Racism

Racial Equity 2030 will unleash transformative solutions to improve the lives of children,

families and communities across the world.

Battle Creek, MI– Today, the W.K. Kellogg Foundation announced 10 finalists for the

Racial Equity 2030 challenge, an open call for bold solutions to drive an equitable future

for children, families and communities across the globe. The Challenge is awarding $90

million to help build and scale actionable ideas for transformative change in the systems

and institutions that uphold racial inequities.

“The overwhelming response of this Challenge has demonstrated the urgency of racial

equity in nearly every corner of the world,” said La June Montgomery Tabron, president

and CEO of the W.K. Kellogg Foundation. “Each of these visionary finalists embodies a

deep commitment to community and local leadership. We’re proud to partner with them

as they unveil their bold and game changing solutions to advance racial equity in the

next decade.”

With this Challenge, the Kellogg Foundation is seeking to partner with communities and

build momentum around critical issues and areas of work. The finalists are advancing

racial equity with unique approaches – from building networks of legal aid for Indigenous

land ownership to ending migrant worker exploitation and supporting culturally-grounded

restorative justice for youth, among others.

The 10 finalists’ projects are listed below in alphabetical order:

- 574+ Strong: Creating Regenerative Food Economies in Indian Country:

The Intertribal Agriculture Council and partners will address poverty and food

insecurity in Native communities through programmatic and policy solutions that

build regenerative and just food economies.

- 50,000 Pastoralist Women: Agents for Change, Transforming Communities:

Pastoral Women’s Council, Ujamaa Community Resource Team, and Engishon

Microfinance Ltd., will support pastoralist women in Tanzania to address root

causes of oppression, thereby transforming society to achieve social and

economic justice for all.

- Building a Bigger Table for Latinos in the South:

The Latino Community Development Center and Latino Community Credit Union will ensure a seat at the table for Latinos in the New South by leveraging this model of financial inclusion, civic engagement, and cultural pride.

- Building an Anti-Racist Public Education System in Brazil:

ActionAid, the Brazilian National Campaign on the Right to Education, CONAQ, UneAFRO Brasil, Geledés, and Ação Educativa will work together to transform the Brazilian school network into the world’s first anti-racist education system harnessing youth, education and black movements and triggering a national healing process.

- Ending Systemic Labor Exploitation:

This project will enable migrant worker-led community-building, advocacy, and activism to end migrant worker exploitation and achieve greater racial equity.

- Healing Through Justice: A Community-Led Breakthrough Strategy for

Healing-Centered Communities in Illinois, U.S.A.

Communities United and Ann & Robert H. Lurie Children’s Hospital of Chicago will bring to scale “Healing through Justice,” a youth-led movement for healing to make breakthroughs in supporting and sustaining community-led approaches to healing-centered communities.

- High Road Kitchens for Racial Equity and One Fair Wage in the U.S.:

One Fair Wage will expand its High Road Kitchens program to provide restaurants

with subsidies if they commit to its Racial Equity Toolkit & Training Program,

which trains restaurants to desegregate their staff racially and raise wages for

workers of color. The team will work with the U.S. Department of Labor to make

this a federal program, supporting thousands of restaurants to increase wages

and racial equity for hundreds of thousands of workers.

- Indigenous Lands Initiative: Securing Land Ownership Rights for

Indigenous Communities in Mexico and Central and South America:

The Indian Law Resource Center, the Interethnic Association of the Development of

the Peruvian Amazon, and the Coordination of Indigenous Organizations of the

Brazilian Amazon will design and build an indigenous-led institution that provides

essential technical and legal assistance to help Indigenous peoples secure

ownership of their lands and works to speed up and improve Indigenous land

titling processes in Mexico and Central and South America.

- Kawailoa: A Transformative Indigenous Model to End Youth Incarceration in

Hawai’i and Beyond:

Partners In Development Foundation and partners (Kawailoa Youth and Family Wellness Center, UCLA Asian American Studies Center, UH John A. Burns School of Medicine, Kamehameha Schools, Lili‘uokalani Trust) will replace youth incarceration with a Native Hawaiian restorative system that trains youth and empowers community.

- Overcoming Environmental Racism by Knowing, Using, and Shaping Law in

Kenya, India, Sierra Leone and the U.S.:

Namati, its partners, and members of the Legal Empowerment Network equip frontline communities with the power of law, so they can protect their own well-being and, ultimately, make systems of environmental governance more equitable.

The work of the 10 finalists’ projects reflects the complexity of achieving racial equity and

the structural changes that are needed to achieve meaningful, long-term change,

including access to economic opportunity, improved governance and justice, and social


The Racial Equity 2030 Challenge is being managed by Lever for Change, a nonprofit

affiliate of the John D. and Catherine T. MacArthur Foundation that helps donors find and

fund solutions to the world’s greatest challenges, including racial and gender inequity,

economic opportunity and climate change.

“The finalists of the Racial Equity 2030 Challenge have proposed inspiring ideas to

redress one of the most pressing issues of our time,” said Cecilia Conrad, CEO of Lever

for Change. “By partnering with like-minded applicants, these teams have the potential to

build on each other’s work and achieve transformative change in the world. We are

looking forward to following their progress as a cohort, across communities, borders and


The Challenge received submissions from 72 countries. Applications were evaluated

during a five-month review process – involving peer applicants and multi-disciplined

experts from across the world – based on four criteria: whether they were game

changing, equitable, bold and achievable.

The dynamic and multi-layered work proposed by the 10 finalists will challenge and

change norms, address root causes of racialized outcomes, and create sustained

conditions in which children, families and communities can thrive. Most importantly, local

and proximate leaders from each of the target communities are a key part of

decisionmaking processes, taking the lead on defining success.

Each of the 10 finalist teams will receive a one-year $1 million planning grant, which

includes nine months of capacity-building support to further develop their project and

strengthen their application.

Among the finalists, five awards totaling $80 million will be announced in the summer of

2022. Three Awardees will each receive a $20 million grant and two Awardees will each

receive a $10 million grant. Grants will be paid out over eight years to coincide with W.K.

Kellogg Foundation’s 100th anniversary in 2030.

More information about the Racial Equity 2030 Challenge and the finalists can be found



W.K. Kellogg Foundation

The W.K. Kellogg Foundation (WKKF), founded in 1930 as an independent, private

foundation by breakfast cereal innovator and entrepreneur Will Keith Kellogg, is among

the largest philanthropic foundations in the United States. Guided by the belief that all

children should have an equal opportunity to thrive, WKKF works with communities to

create conditions for vulnerable children so they can realize their full potential in school,

work and life.

The W.K. Kellogg Foundation is based in Battle Creek, Michigan, and works throughout

the United States and internationally, as well as with sovereign tribes. Special attention is

paid to priority places where there are high concentrations of poverty and where children

face significant barriers to success. WKKF priority places in the U.S. are in Michigan,

Mississippi, New Mexico and New Orleans; and internationally, are in Mexico and Haiti.

To learn more about WKKF, visit or follow WKKF on Twitter at


Lever for Change

Lever for Change, a nonprofit affiliate of the John D. and Catherine T. MacArthur

Foundation, helps donors to find and fund solutions to the world’s greatest challenges,

ranging from racial and gender equity to economic development and climate change.

Building on the success of the MacArthur Foundation’s $100 million

competition, 100&Change, Lever for Change customizes and manages open and

transparent competitions for donors. In addition, the organization matches donors with

nonprofits and social enterprises in its Bold Solutions Network, which includes solutions

to significant social challenges that were highly ranked after rigorous evaluation in one of

Lever for Change’s competitions. The organization has developed and managed nine

competitions, ranging in size from $10 million to $100 million, unlocking $790 million in

funding for high-impact solutions and strengthening dozens of top organizations. For

more information, visit



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