Racial Equity 2030 will unleash transformative solutions to improve the lives of children,
families and communities across the world.
Battle Creek, MI– Today, the W.K. Kellogg Foundation announced 10 finalists for the
Racial Equity 2030 challenge, an open call for bold solutions to drive an equitable future
for children, families and communities across the globe. The Challenge is awarding $90
million to help build and scale actionable ideas for transformative change in the systems
and institutions that uphold racial inequities.
“The overwhelming response of this Challenge has demonstrated the urgency of racial
equity in nearly every corner of the world,” said La June Montgomery Tabron, president
and CEO of the W.K. Kellogg Foundation. “Each of these visionary finalists embodies a
deep commitment to community and local leadership. We’re proud to partner with them
as they unveil their bold and game changing solutions to advance racial equity in the
With this Challenge, the Kellogg Foundation is seeking to partner with communities and
build momentum around critical issues and areas of work. The finalists are advancing
racial equity with unique approaches – from building networks of legal aid for Indigenous
land ownership to ending migrant worker exploitation and supporting culturally-grounded
restorative justice for youth, among others.
The 10 finalists’ projects are listed below in alphabetical order:
- 574+ Strong: Creating Regenerative Food Economies in Indian Country:
The Intertribal Agriculture Council and partners will address poverty and food
insecurity in Native communities through programmatic and policy solutions that
build regenerative and just food economies.
- 50,000 Pastoralist Women: Agents for Change, Transforming Communities:
Pastoral Women’s Council, Ujamaa Community Resource Team, and Engishon
Microfinance Ltd., will support pastoralist women in Tanzania to address root
causes of oppression, thereby transforming society to achieve social and
economic justice for all.
- Building a Bigger Table for Latinos in the South:
The Latino Community Development Center and Latino Community Credit Union will ensure a seat at the table for Latinos in the New South by leveraging this model of financial inclusion, civic engagement, and cultural pride.
- Building an Anti-Racist Public Education System in Brazil:
ActionAid, the Brazilian National Campaign on the Right to Education, CONAQ, UneAFRO Brasil, Geledés, and Ação Educativa will work together to transform the Brazilian school network into the world’s first anti-racist education system harnessing youth, education and black movements and triggering a national healing process.
- Ending Systemic Labor Exploitation:
This project will enable migrant worker-led community-building, advocacy, and activism to end migrant worker exploitation and achieve greater racial equity.
- Healing Through Justice: A Community-Led Breakthrough Strategy for
Healing-Centered Communities in Illinois, U.S.A.:
Communities United and Ann & Robert H. Lurie Children’s Hospital of Chicago will bring to scale “Healing through Justice,” a youth-led movement for healing to make breakthroughs in supporting and sustaining community-led approaches to healing-centered communities.
- High Road Kitchens for Racial Equity and One Fair Wage in the U.S.:
One Fair Wage will expand its High Road Kitchens program to provide restaurants
with subsidies if they commit to its Racial Equity Toolkit & Training Program,
which trains restaurants to desegregate their staff racially and raise wages for
workers of color. The team will work with the U.S. Department of Labor to make
this a federal program, supporting thousands of restaurants to increase wages
and racial equity for hundreds of thousands of workers.
- Indigenous Lands Initiative: Securing Land Ownership Rights for
Indigenous Communities in Mexico and Central and South America:
The Indian Law Resource Center, the Interethnic Association of the Development of
the Peruvian Amazon, and the Coordination of Indigenous Organizations of the
Brazilian Amazon will design and build an indigenous-led institution that provides
essential technical and legal assistance to help Indigenous peoples secure
ownership of their lands and works to speed up and improve Indigenous land
titling processes in Mexico and Central and South America.
- Kawailoa: A Transformative Indigenous Model to End Youth Incarceration in
Hawai’i and Beyond:
Partners In Development Foundation and partners (Kawailoa Youth and Family Wellness Center, UCLA Asian American Studies Center, UH John A. Burns School of Medicine, Kamehameha Schools, Lili‘uokalani Trust) will replace youth incarceration with a Native Hawaiian restorative system that trains youth and empowers community.
- Overcoming Environmental Racism by Knowing, Using, and Shaping Law in
Kenya, India, Sierra Leone and the U.S.:
Namati, its partners, and members of the Legal Empowerment Network equip frontline communities with the power of law, so they can protect their own well-being and, ultimately, make systems of environmental governance more equitable.
The work of the 10 finalists’ projects reflects the complexity of achieving racial equity and
the structural changes that are needed to achieve meaningful, long-term change,
including access to economic opportunity, improved governance and justice, and social
The Racial Equity 2030 Challenge is being managed by Lever for Change, a nonprofit
affiliate of the John D. and Catherine T. MacArthur Foundation that helps donors find and
fund solutions to the world’s greatest challenges, including racial and gender inequity,
economic opportunity and climate change.
“The finalists of the Racial Equity 2030 Challenge have proposed inspiring ideas to
redress one of the most pressing issues of our time,” said Cecilia Conrad, CEO of Lever
for Change. “By partnering with like-minded applicants, these teams have the potential to
build on each other’s work and achieve transformative change in the world. We are
looking forward to following their progress as a cohort, across communities, borders and
The Challenge received submissions from 72 countries. Applications were evaluated
during a five-month review process – involving peer applicants and multi-disciplined
experts from across the world – based on four criteria: whether they were game
changing, equitable, bold and achievable.
The dynamic and multi-layered work proposed by the 10 finalists will challenge and
change norms, address root causes of racialized outcomes, and create sustained
conditions in which children, families and communities can thrive. Most importantly, local
and proximate leaders from each of the target communities are a key part of
decisionmaking processes, taking the lead on defining success.
Each of the 10 finalist teams will receive a one-year $1 million planning grant, which
includes nine months of capacity-building support to further develop their project and
strengthen their application.
Among the finalists, five awards totaling $80 million will be announced in the summer of
2022. Three Awardees will each receive a $20 million grant and two Awardees will each
receive a $10 million grant. Grants will be paid out over eight years to coincide with W.K.
Kellogg Foundation’s 100th anniversary in 2030.
More information about the Racial Equity 2030 Challenge and the finalists can be found
W.K. Kellogg Foundation
The W.K. Kellogg Foundation (WKKF), founded in 1930 as an independent, private
foundation by breakfast cereal innovator and entrepreneur Will Keith Kellogg, is among
the largest philanthropic foundations in the United States. Guided by the belief that all
children should have an equal opportunity to thrive, WKKF works with communities to
create conditions for vulnerable children so they can realize their full potential in school,
work and life.
The W.K. Kellogg Foundation is based in Battle Creek, Michigan, and works throughout
the United States and internationally, as well as with sovereign tribes. Special attention is
paid to priority places where there are high concentrations of poverty and where children
face significant barriers to success. WKKF priority places in the U.S. are in Michigan,
Mississippi, New Mexico and New Orleans; and internationally, are in Mexico and Haiti.
To learn more about WKKF, visit www.wkkf.org or follow WKKF on Twitter at
Lever for Change
Lever for Change, a nonprofit affiliate of the John D. and Catherine T. MacArthur
Foundation, helps donors to find and fund solutions to the world’s greatest challenges,
ranging from racial and gender equity to economic development and climate change.
Building on the success of the MacArthur Foundation’s $100 million
competition, 100&Change, Lever for Change customizes and manages open and
transparent competitions for donors. In addition, the organization matches donors with
nonprofits and social enterprises in its Bold Solutions Network, which includes solutions
to significant social challenges that were highly ranked after rigorous evaluation in one of
Lever for Change’s competitions. The organization has developed and managed nine
competitions, ranging in size from $10 million to $100 million, unlocking $790 million in
funding for high-impact solutions and strengthening dozens of top organizations. For
more information, visit www.leverforchange.org.